Shanghai Fashion Center, originally known as the 17th Cotton Textile Factory of Shanghai, was formerly the Yufeng Textile Co., Ltd., Yufeng Yarn Factory, and is now a cultural heritage protection unit of Shanghai. This outstanding historical protected building, spanning a century, preserves the most complete and largest sawtooth-shaped factory buildings in downtown Shanghai, recording the development and changes of Shanghai's textile industry and even China's textile industry. Shanghai Fashion Center, transformed from an old factory that has been in operation for a hundred years, takes fashion as its core concept and integrates creativity, culture, and modern service economy. It explores the existing urban features and resource advantages, cleverly blending the historical connotation of the century-old building with the cultural heritage of modern fashion.

Shanghai Fashion Center has been officially designated as a National AAAA-level tourist attraction in 2015. It has over 300 meters of Huangpu River waterfront and includes functional sections such as a multifunctional runway, a fashion boutique warehouse, a creative office, a designer workstation, and a boat dock. Among them, the pillarless space of 1500 square meters serves as the main runway, capable of accommodating over 100 models simultaneously for makeup and equipped with professional makeup stations. It fully considers the working needs of performers from a human perspective, providing a high-quality platform for communication between Shanghai and the international fashion industry. With its unique historical culture and unlimited space for fashion creativity, Shanghai Fashion Center has become a source of creativity, a carrier of fashion, a place for leisure experience, and a venue for brand releases.

Within the fashion center is also the "treasure trove" of gourmet exploration, the Zotter Chocolate Theatre located in Building 9. Zotter Chocolate Theatre offers over 250 different flavors of chocolates and has been recognized as one of the world's top eight chocolate manufacturers. The Chocolate Theater showcases the process of chocolate production and allows visitors to experience the sweet journey from raw materials to finished products.