Shanghai Tourism Festival


Shanghai Tourism Festival since 1990 starts on a Saturday in every September and lasts for more than twenty days. It covers nearly 40 items in several categories such as sightseeing, leisure, recreation, culture and sports, fairs and exhibitions, food and shopping, attracting more than 8 million tourists each year.


Shanghai Tourism Festival, jointly hosted by Shanghai Municipal Administration of Culture and Tourism and Shanghai Municipal Commission of Commerce, is currently the largest and most influential large-scale city tourism festival in China.


Shanghai Tourism Festival is positioned as “a festival of the masses”. Its theme is “Beauty and Joy”. Through rich, colorful and distinctive activities in all districts and counties of Shanghai, in response to the requirements on tourism for promoting the “Belt and Road” Initiative, it attracts strong support and extensive participation from all sectors of society. Shanghai Tourism Festival has become an exemplary celebration for Shanghai's construction as a world-famous tourist city. Traditional activities include the Shanghai Tourism Festival float parade and grand prix, Mini Tour in Shanghai, etc. The tourist experience integrating sightseeing, leisure, recreation, culture and sports, fairs and exhibitions, food and shopping and the nearly 100 festival activities participated by citizens show the infinite charm of Shanghai's year-round urban scenery, urban culture and urban humanity to the world.

The Official Shanghai China Travel Website is a practical and authoritative guide for visitors who travel to Shanghai China, and those corporations engaged in planning
and organizing corporate incentive travel, conventions, exhibitions and events (MICE) in Shanghai China, covering Shanghai map, weather, flights, airport, train,
hotels, restaurants, travel, expo travel, attractions, shopping, art, sports, nightlife, exhibitions, trade fairs, conventions, meetings, events etc.